About The program

Each program consists of 11 days scheduled over a three-month period. The workshops usually run from 9.30am to 2.30pm to allow for school drop-off and pick-up times, with half an hour for lunch. For younger children, we provide free child-care on a needs basis at each workshop venue.

The 11 days are usually divided into three three-day workshops and two one-day workshops.

Workshop one: Discovering enterprise

(three days)

  • What is business?
  • Why do you want to be in business?
  • What are the characteristics of successful businesses?
  • What are the gaps in the market; what frustrates you as a consumer?

 

Workshop two: Marketing your business

(three days)

  • Identifying your target market
  • The six P’s of marketing

 

Workshop three: Financial success in business

(three days)

  • Profit and loss
  • Cash flow
  • Pricing for your product

 

Workshop four: Business planning

(one day)

  • Writing a business plan

 

Workshop five: Interpersonal business skills

(one day)

  • Assertive communication in business
  • Use of time, prioritising, scheduling and goal setting